Business strategy stories - Page 4

AI agents are rapidly transforming sales teams in Australia and New Zealand, slashing grunt work and reshaping how sellers prospect and close deals.

As AI reshapes marketing, leaders say careers will depend less on tactics and more on systems thinking, judgement and commercial clarity.

Aerospike Database 8 now embeds default dynamic data masking, tightening PII protection while easing compliance and operational overhead.

CFOs are funnelling 2026 budgets into tech, AI and sales, while easing back on hiring, HR spending and rapid pay growth.

AI is reshaping PR, but leaders warn the winners in 2026 will be those who keep strategic communications firmly human-led.

Avanade has appointed Chris Howarth as CEO, succeeding Rodrigo Caserta, who departs after 11 years to lead SME and channel for Microsoft.

Zendesk promotes Craig Flower to chief operating officer, tasking him with accelerating its AI-first customer service and operations strategy.

AI disruption, cyber threats and inflation now rank as top concerns for Australasian CEOs, even as most still plan to expand in 2026.

Mercury Analytics says AI will turn open-ended feedback into measurable insight by 2026, reshaping how organisations use qualitative data.

LG posts record 2025 revenue of AUD 88.6 trillion but operating profit slips on U.S. tariffs, EV slowdown and one-off restructuring costs.

Analytic Partners named a Leader in Forrester's 2026 marketing measurement Wave after topping current offering and scoring highly on strategy.

New Zealand's IT distributors clock over NZD $2.1b in 2024 turnover, with Ingram Micro, Dicker Data and TD Synnex leading the pack.

Companies that treat log data as strategic intelligence, not digital clutter, are unlocking faster recovery, resilience and innovation.

JCDecaux has overhauled its ANZ leadership, hiring three senior executives to lead sales, product and strategy across the region.

Testlio launches LeoInsights AI to turn fragmented QA metrics into executive-ready insights on risk, release velocity and testing investment.

Four in five Australian organisations say they struggle to prove AI delivers business value, blaming poor data access and weak integration.

Bolt Insights predicts AI-driven, real-time insight, dynamic personas and a new strategist role for researchers will redefine the sector by 2026.

Forrester flags cooler optimism for 2026 tech budgets as leaders juggle AI-driven investment plans with rising geopolitical and cyber risks.

Security teams are moving from gatekeepers to strategic partners, with ROI and integration now central to security investment decisions.

Global enterprises now see AI less as a cost cutter and more as a revenue engine, with agentic tools and Chief AI Officers rising in boardrooms.