Content Creation stories
The plan would give New Zealand a dedicated AI office and tougher copyright protections, aiming to curb risks and share gains with workers.
Most marketers still cannot tie sports fan engagement to sales, even as they raise budgets for live-event campaigns and AI tools.
New editing controls aim to help ChatGPT users and businesses make faster, more consistent image changes without rebuilding pictures from scratch.
Editors can now generate clips, sound and music inside Premiere as Adobe extends AI features across its video suite, including After Effects.
Marketers may need to rethink search metrics as AI responses increasingly narrow buyers' shortlists before they reach a website.
Windows users with RTX GPUs can now run more AI agents locally, cutting setup friction and keeping sensitive work off the cloud.
A lower-cost option for AI, rendering and CAD users, the dedicated server keeps sensitive workloads in Europe under GDPR and ISO 27001 controls.
Adobe has launched a Slack app that lets teams use more than 70 creative and productivity tools without leaving workplace conversations.
The agency's Australian headcount has quadrupled since 2024 as multinational clients seek APAC communications support.
The seed round will fund Drumbeat's push into Australia and the United States as companies seek cheaper, in-house PR tools.
Trusted peer recommendations are increasingly outweighing ad budgets in Singapore B2B, potentially giving smaller firms a better shot at Gen Z buyers.
Security fears and a skills gap are holding back UK small firms, even as nearly half now use AI and more plan to adopt it.
Creators and livestream crews in over 200 countries can now be paid through WasabiCard, which links stablecoins to local bank transfers.
Blind contests showed AI can speed PR drafting, but Hyundai Card still prefers human judgment for final messaging and brand voice.
The tie-up gives Commonwealth Bank a branded slot beside 24-hour market coverage as households face interest rates and cost-of-living pressure.
Richer online venue images are now shaping bookings, with 66 per cent of UK adults saying they check digital tours before spending money.
Shoppers could save time hunting discounts as Maple Deal Global adds verified offers from multiple markets to one site, with purchases elsewhere.
Travellers can now book the Oʻahu itinerary they see in creator content, giving Hawaiʻi Tourism Oceania clearer links between inspiration and sales.
The UK launch faces a tough sell, with ZYMIX needing to win over Gen Z users accustomed to separate apps for messaging, payments and discovery.
A survey of 9,000 gamers suggests frustration is fleeting, with most rage quitters returning to play within hours and enjoying it more.