Market research stories - Page 6
European brands shift eCommerce strategies beyond Amazon in 2025
Thu, 22nd May 2025
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digital transformation
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supply chain
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e-commerce
Nearly 80% of European brands plan to expand eCommerce beyond Amazon in 2025, embracing hybrid models amid rising costs and operational challenges.
Chorus boosts NZ business fibre with new 1Gbps option, faster fixes
Wed, 21st May 2025
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uc
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digital transformation
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financial systems
Chorus unveils a 1Gbps symmetrical fibre plan for NZ businesses, enhancing speeds and restoration times to boost digital productivity.
Acuity launches Agent Fleet AI to boost efficiency for banks
Thu, 1st May 2025
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digital transformation
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fintech
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rpa
Acuity Knowledge Partners launches Agent Fleet, an AI platform designed to boost efficiency for banks, asset managers and private equity firms without more staff.
Open-source AI gaining popularity among young developers
Wed, 9th Apr 2025
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llms
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software development
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ai models
A new Stack Overflow survey reveals 82% of global developers are now familiar with open-source AI, with younger developers leading the charge.
Open-source AI gains favour among new developers globally
Tue, 8th Apr 2025
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open source
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ai
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software development
A Stack Overflow survey reveals 82% of global developers are engaging with open-source AI, highlighting its rising significance for younger professionals.
Contentful enters DXP market with new AI features, partners
Fri, 4th Apr 2025
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digital transformation
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cx
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martech
Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.
Pureprofile launches AI tools for decoding consumer trends
Tue, 25th Mar 2025
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data analytics
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marketing
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market research
Global data company Pureprofile has launched three AI-driven tools to help brands decode online consumer sentiment and track emerging trends effectively.
Qualtrics launches AI-driven market intelligence platform
Thu, 20th Mar 2025
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data analytics
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cx
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martech
Qualtrics has launched Qualtrics Edge, a new market intelligence platform that combines AI with consumer insights to transform decision-making for businesses.
IKEA tops ecommerce for best customer experience in 2025
Thu, 27th Feb 2025
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cx
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martech
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e-commerce
A study has crowned IKEA the top ecommerce site for customer experience in the UK for 2025, outpacing competitors with superior site performance.
Asia-Pacific firms focus AI spend on tech over talent
Fri, 24th Jan 2025
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digital transformation
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genai
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ai
A new Accenture survey reveals that while 87% of Asia-Pacific businesses plan to boost generative AI investments, notably more is allocated to technology over human talent.
Offline coupons drive higher engagement over online ones
Thu, 23rd Jan 2025
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marketing
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fujifilm
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online marketing
A study led by Japanese academics reveals that offline coupons significantly outperform online ones in driving consumer engagement and redemption rates.
AI & automation drive advertising shifts in 2025 report
Tue, 21st Jan 2025
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digital transformation
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genai
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ai
Mediaocean's latest Advertising Outlook Report reveals a significant shift towards digital channels, with 63% of marketers prioritising generative AI in their strategies.
Economic uncertainty top worry for NZ business leaders
Wed, 15th Jan 2025
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financial systems
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ai
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cybersecurity
A recent survey reveals that 77% of New Zealand business leaders are increasingly concerned about economic uncertainty as they prepare for 2025.
Global spend on KYC systems to hit USD $22bn by 2029
Tue, 26th Nov 2024
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risk & compliance
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market research
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analyst report
A study by Juniper Research forecasts that global non-financial businesses will spend USD $22 billion on KYC/KYB systems by 2029, marking a 140% increase.
AI adoption in retail: Opportunities & readiness gaps
Fri, 22nd Nov 2024
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cx
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martech
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partner programmes
A new survey from Riverbed reveals that while 95% of retail leaders view AI as crucial, only 40% feel prepared for its implementation.
Restive forecasts 2025 retail trends: convenience reigns
Tue, 12th Nov 2024
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surveillance
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cx
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martech
Technology consultancy Restive predicts that convenience, personalisation, and sustainability will dominate retail trends in 2025 for both online and physical stores.
NTT DATA & Google Cloud expand AI partnership in APAC
Tue, 5th Nov 2024
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data analytics
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digital transformation
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genai
NTT DATA and Google Cloud are bolstering their strategic partnership to advance cloud-based data analytics and generative AI solutions across the Asia Pacific.
SoftServe named a Challenger in 2024 Gartner Magic Quadrant
Wed, 30th Oct 2024
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digital transformation
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genai
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ai
SoftServe has been recognised as a Challenger in Gartner's 2024 Magic Quadrant for Custom Software Development Services, highlighting its focus on Generative AI.
Transmit Security leads in account takeover prevention
Fri, 25th Oct 2024
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digital transformation
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genai
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ai
Transmit Security has been named a leader in account takeover fraud prevention, as the market for these solutions is set to grow significantly by 2028.
AI-driven personas to lead market research data by 2025
Wed, 23rd Oct 2024
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data analytics
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ai
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synthetic data
A new report by Qualtrics reveals that AI-generated synthetic personas could account for over half of market research data collection by 2025.