Market research stories - Page 7

A new report from Cint and Lotame reveals marketers face significant challenges in utilising first-party data, with 70% highlighting its importance.

Demand for freelance computer security, writing, and business skills soared in Q2 2024, per Freelancer.com's Fast 50 Index, defying AI disruption fears.

Brands worldwide prepare to leverage the 2024 Summer Olympics' extensive visibility, with 41% of US adults poised to follow closely.

AI is set to transform market research, says NielsenIQ on AI Appreciation Day. Discover the potential and challenges in AI-driven innovation.

Human8 appoints Mark Alvarez as Head of Operations APAC and Daniel Teixeira as Senior Business Director Southeast Asia, eyeing AI-driven growth.

Melbourne's The Martech Weekly (TMW) and New York-based Alium partner to disrupt market research, promising enhanced, transparent market intelligence for Martech investments.

Conjointly and Cint have partnered to enhance survey data quality and reduce fraud through a new server-to-server integration, promising reliable insights.

Wasabi Technology's leadership reveals how their first-class object storage responds to unique ANZ cloud challenges and global industry trends.

Angel Investment Network's 2024 survey reveals that Angel investors' motivations shift towards positive impact over financial gain, highlighting new trends and potential pitfalls for start-ups.

Yahoo's innovative PurpleLab offers swift, high-quality market research solutions in Australia and South East Asia, revolutionising the way brands garner consumer insights.

Proptech is revolutionising the commercial property industry, offering solutions to challenges like complex legacy systems and manual processes.

Juniper Research predicts a 138% jump in transactions via biometric-enabled Point of Sale (POS) terminals, climbing from 19.5 billion in 2023 to 46 billion by 2028.

ADP has been acknowledged as a global payroll front-runner by prominent industry analysts including Everest Group.

Gigamon has been recognised as a top vendor in the burgeoning deep observability market, according to a new study by 650 Research.

UK-based research and analytics firm Milieu Insight has launched Canvas 2.0, a platform that enables real-time collaboration for market research teams.

The voice analytics market is set to soar to $9.33bn by 2030, fuelled by growing use of voice recognition tech.

Stanley Capital Partners invests in tech company Roboyo, aiming to enhance the global leader in hyper-automation's growth.

In a leadership shuffle at Human8, Camille Nicita steps into the role of global CEO, replacing co-founder Kristof De Wulf.

Cint appoints Bella Tao as Head of Sales for the ANZ region, bringing expertise in market research and driving growth in Australia and New Zealand.

Forrester has named NICE a Leader in Contact Centre as a Service (CCaaS) in a new report for the first quarter of 2023.